This week, The Times-Picayune of New Orleans announced that its home-delivery subscribers, who were cut back to three days a week in the fall of 2012, would be getting two “bonus” home-delivered papers — Saturdays and Mondays — at least through the end of football season this year. Also, the paper would switch back to a broadsheet format every day, dropping the tabloid editions it had introduced last year.
Apparently this is part of the "start-up culture" in which it's okay to flail from one thing to the next without any regard for customers and what they want, or any fear of looking like total idiots.
We’re adding two bonus days during football season because we know readers will welcome having their hometown newspaper with Saints, LSU, Tulane, college and high school football and NFL coverage delivered to their doorsteps during football season. However, home delivery 7 days a week is not a sustainable business long term. We plan to serve the New Orleans area over the long term.
"Giving you what you want this one time doesn't mean we're dumb enough to do that ALL THE TIME. God."